Entries by Tom Doescher

Do you have a system to get input from younger associates?

Recently we had the privilege of hearing Angela Ahrendts, CEO, speak about the transformation of the 150-year-old British icon Burberry. According to Ahrendts, an important contributor to the company’s success was the off-site meetings she conducted with the youngest and brightest Burberry associates. As we listened we were reminded of Apple’s “Top 100” retreats, conducted […]

Keep it simple

We began to focus on Volkswagen (VW) when our son joined them a few years ago. We quickly discovered that one of their goals was to be the No. 1 automobile manufacturer in the world. We never have understood why companies would set a certain sales level as their goal, and we have watched as […]